28 West Grand Avenue
Hi, my name is Vladilsav Zherenovsky. I want to share with you, my story and why my company is a good fit to help you with your financial matters.
I was born in Riga, the capital of Latvia, a European country three times the size of New Jersey. In the late 1980’s and early 1990’s, the Latvian economy completely collapsed because of the breakup of the Soviet Union. After suffering through the worst Stock Market collapse, my family lost everything: Life savings, investments, pensions etc. The currency we were accustomed to, changed names and colors three times in 4 years. The devaluation of money was swift and fierce. The outlook was very grim and uncertain. My family decided to relocate to the United States.
When we arrived in the United States, we came face to face with the most complex financial structure my family had ever experienced. Checking Accounts, Savings Accounts, Retirement Accounts, 401k, Stocks, Bonds and so on. I can still vividly recall asking my friend's parents; “What is a money market?”. Needless to say, when I enrolled at a local University upon graduating high school, I began studying Finance and Economics. I wanted to know the way the stock market worked. My educational curiosity has given me opportunities to live and study in Europe and China. I had a first-hand account of how money works.
I started my professional career in 2004 and have had the opportunity to work for prominent investment firms and banks. During the financial crisis of 2008, companies began collapsing and the economic outlook was severely damaged. I knew I had seen this movie before! In 2010 during an incredibly turbulent environment, I set up Kraner, LLC with one major focus - To work toward preserving my clients’ money. While the stock market takes steps on the way up and an elevator on the way down, I believe if we work toward preserving the downside, the upside will take care of itself.
Today, we have a close team of financial professionals servicing affluent families throughout the United States. We help with daily financial matters such as; preservation of your money, generating income to live life on your own terms, inter-generational planning with your heirs, and ultimately transferring your legacy. Give us a call!
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